alprodarbai.lt rebuildWordPress → Next.js 16 case study
Full rebuild of a Lithuanian rope-access industrial works site from a dated WordPress/Kadence stack onto Next.js 16 + Vercel. 100% SEO equity preserved via a precise redirect map.
alprodarbai.lt is a Kaunas-based industrial rope-access company. Their WordPress/Kadence site had drifted — slow, unmaintainable, and losing visibility on core Lithuanian search terms. The brief: full rebuild without losing a single inbound link.
We started with the sitemap. Every legacy URL — pages, posts living at root, category archives, Yoast project placeholders, even /wp-content/uploads paths — was mapped to a new destination or preserved at the exact same path. A custom middleware handles WordPress's query-string post fallbacks (/?p=123).
On the rebuild itself: Next.js 16 App Router, every route statically generated, Framer Motion for motion, shadcn/ui for primitives, JSON-LD for LocalBusiness / FAQPage / Service, and sitemap.ts + robots.ts generated programmatically. The result is a site that scores ≥98 on mobile Lighthouse with LCP under 1.8s, zero CLS, and every legacy URL resolving in one 301 hop.
Delivered in under six weeks, deployed to Vercel's Frankfurt region for Baltic latency.
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